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2018 Archives

Dec 26, 2018
New cereal joins upgraded Special K® Protein line that now includes nutrient bundle designed to help protein do its job

Today Kellogg's® debuts new Special K® Protein Honey Almond Ancient Grains cereal with 15g of protein per serving – which climbs to 21g of protein per serving in a single bowl when served with...

Dec 13, 2018
Kellogg's® cereal is the exciting and unexpected star of the holiday season menu

The must-make dessert for the holiday season has officially been named as Kellogg's Frosted Flakes® Pear Berry Tart. The recipe was crafted using everyone's morning favorite – cereal – in...

Dec 11, 2018
Latest addition to Frosted Flakes family adds another top-requested flavor to the beloved line-up

Calling all Kellogg's Frosted Flakes® lovers! This January, fans will have one more way to enjoy the iconic cereal as new Kellogg's® Honey Nut Frosted Flakes™ lands on shelves nationwide. With...

Dec 4, 2018
Kellogg's® Rice Krispies® debuts first new flavor in more than 10 years

This January, Kellogg's® Rice Krispies®, the beloved brand that snaps, crackles and pops, will roll out its first new flavor in more than 10 years – Kellogg's Strawberry Krispies®. "Our fans...

Oct 25, 2018
Company Aims for 100 Percent Reusable, Recyclable, or Compostable Packaging by the End of 2025

Kellogg Company announced today that it is expanding its Global Sustainability Commitments to include a goal of working towards 100 percent reusable, recyclable or compostable packaging by the end...

Oct 22, 2018
Fan-favorite cereal is back and as delicious as ever

Fans of Kellogg's® Honey Smacks® can rejoice as the beloved cereal begins rolling back on to U.S. shelves next month in limited quantities. The brand is also releasing the cereal with a simpler,...

Oct 19, 2018
Kellogg's partners with Padma Lakshmi and hosts baking challenge to find this year's "must-make" cereal-themed holiday dessert

This season, transform your favorite holiday treats, menus and gatherings with the perfect unexpected ingredient: Kellogg's® cereal! Kellogg's is partnering with cookbook author and culinary...

Oct 15, 2018
Limited-time Pop-Tarts café offers deliciously fun treats, thrilling tricks and first taste of new product

In advance of Halloween, Pop-Tarts® will throw treats and tricks into one bubbling cauldron as it takes over Kellogg's NYC Café. From October 24 -27, the café will exclusively feature new...

Oct 15, 2018

Kris Bahner, Kellogg Company Senior Vice President, Global Corporate Affairs, shares how the company is honoring World Food Day by launching a new digital food drive to help fight hunger. Every...

Sep 10, 2018
Your veggie Chik'N favorites are now going vegan

America's number one veggie Chik'N brand, MorningStar Farms, is answering consumers' cravings for more vegan options. A long-standing leader in the plant-protein category, the brand is known for...

Aug 21, 2018
10-piece collaboration from nearly 700 designers to also be featured in AWAYTOMARS SS19 collection

Kellogg's® Froot Loops® fans can now show off their love of the cereal from head to toe with the new AWAYTOMARS/Froot Loops collection, debuting online today. Those who can't wait to get their...

Aug 9, 2018
Debut foods include three tasty organic cereals, each featuring fun combos of shapes, flavors and organic superfood ingredients

Today, Kashi officially introduces Kashi by Kids, a collection of delicious, awesome and organic cereals co-created with kids, for kids. As the company's first line developed for kids, Kashi...

Jun 28, 2018
New Eggo® Thick & Fluffy Belgium-Style Waffles Are Too Good Not To Share

So fluffy… so delicious. Eggo® Thick & Fluffy Belgium-Style Waffles are here and more delightful than ever, with a warm, crispy outside and fluffy inside that you won't be able to keep to...

Jun 18, 2018
Limited-Edition Kellogg's Frosted Flakes® and Keebler® Fudge Stripes Boxes Offer an Exclusive, Five-Minute Clip of the Making of "Jurassic World: Fallen Kingdom," in Theaters June 22nd

Today, Kellogg's released limited-edition Kellogg's Frosted Flakes® and Keebler® Fudge Stripes collector's boxes that include exclusive, behind-the-scenes content of the making of Jurassic...

Jun 15, 2018
Keebler creates #FullyFudged experience in New York City to honor new cookie on the tastiest day of the year

The story goes that the Keebler Elves were looking for fudge for their cookie creations inside the Hollow Tree® and stumbled upon more delicious fudge than they could have ever imagined! As a...

Jun 6, 2018
Kellogg's Raisin Bran® with Bananas adds breakfast fruit favorite to your cereal bowl with real banana slices

Hitting shelves now, new Kellogg's Raisin Bran® with Bananas includes real, delicious slices of bananas, the No. 1 breakfast fruit choice among consumers1. A top-requested flavor from Kellogg's...

May 30, 2018

Today, Kellogg Company announced the launch of its 10th annual Corporate Responsibility Report, Nourishing Families So They Can Flourish and Thrive, and celebrates progress significantly ahead of...

May 15, 2018
Kellogg's® Froot Loops®' first new flavor in 10 years shines bright with new star shape

Kellogg's® Froot Loops® fans are in for a wild ride as new Kellogg's® Wild Berry Froot Loops® – the brand's first new flavor in 10 years, featuring both a new taste and shape – lands on...

May 9, 2018
Newly launched Meat Lovers and Veggie Lovers Vegan Burgers bring flavor and variety to the grill

America's number one veggie burger brand1, MorningStar Farms, is launching a series of intimate summer grilling dining experiences around popular summer grilling holidays to show how making room...

May 7, 2018
Former royal chef Darren McGrady will create a multicourse, cereal-infused menu for royal wedding viewing party at Kellogg's NYC Café on May 19

As the royal nuptials take place early in the morning stateside, Kellogg's® invites all NYC-based royal fanatics to the ultimate breakfast and viewing party on May 19 at 5:30am E.T. – complete...

Apr 24, 2018

On April 19, 2018, Simon Cowell-backed boy band, PRETTYMUCH dropped their new song "Hello" in the sweetest way possible by pressing it on the first-ever cereal record. Made with new Kellogg's®...

Apr 19, 2018
The edible and playable cereal "vinyl" features release of boy band PRETTYMUCH's new song "Hello"

Chocolate lovers will be singing a new tune when Kellogg's® Chocolate Frosted Flakes™ hits bowls and playlists today with the first record to ever be made out of actual cereal – so that when...

Apr 3, 2018
Team Kellogg's Athlete Brings Home Gold and Silver from the Paralympic Winter Games PyeongChang 2018

U.S. Paralympic Snowboarder and Team Kellogg's™ member, Mike Schultz, won the gold medal for Team USA in the Snowboard-Cross and the silver medal in the Banked Slalom this month at the...

Mar 7, 2018
Cereal-loving artist Steinfeld brings down the house at Kellogg's NYC Café to kick off cereal holiday

Liquid nitrogen Froot Loops® cheesecake bites. Cocoa Krispies® cocktails. Special K® falafel sliders. Unicorn Cereal™ cotton candy bowls. Those were just a few of the Insta-worthy creations...

Feb 28, 2018
Commemorate Anderson's Olympic Winter Games Win with Time Honored Kellogg's® Tradition

Kellogg's® has announced that Team USA snowboarder Jamie Anderson will be featured on Gold Medal Edition boxes of Special K® Red Berries following her Gold Medal win at the Olympic Winter Games...


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