Pringles® Pops Into New York, Giving Fans A Taste Of Flavor Stacking
The Pringles Stack Shack is the ultimate pop-up experience. Pringles is taking its iconic stacked crisps and providing layers of flavor fun - for a limited time only.
Oct 18, 2017
BATTLE CREEK, Mich., Oct. 18, 2017 /PRNewswire/ -- This October, Pringles® is taking its iconic crisps to new extremes with a New York pop-up dedicated to flavor stacking – a new delicious way to experience your favorite Pringles crisps. For three-days only, from Wednesday, Oct. 18 to Friday, Oct. 20, the Pringles Stack Shack will give fans the chance to create new mind-blowing flavor stack combinations, or recreate favorite dishes in crisp form – a Pringles experience like never before.
"Fans are already familiar with Pringles' wide variety of flavors, but we want to show them how stacking their favorite Pringles flavors can 'wow' their taste buds in a whole new way," said Kurt Simon, senior director of marketing for Pringles. "The Pringles Stack Shack encourages everyone to unleash their creativity and flavor stack to their heart's content."
Flavor stacking might be new to some, so Pringles has enlisted the help of New Yorker Adam Richman – TV personality, culinary traveler and author – to show visitors how to stack Pringles crisps like a pro. Come experience the Pringles Stack Shack with Adam Richman at the grand opening on Oct. 18.
"I'm excited to be partnering with Pringles to help people discover the endless possibilities of flavor stacking using these snackable crisps," said Adam Richman. "In my opinion, flavor is king and nobody does flavor like Pringles. I'm unveiling my custom flavor stacks at the Pringles Stack Shack today, so be sure to stop by and try them for yourself!"
Adam's Richman's Flavor Stacks:
- Party Dip Stack
- Flavors Required: French Onion Dip, Original, Sour Cream & Onion
- Triple "S" Stack
- Flavors Required: Screamin' Dill Pickle, Salt & Vinegar, Honey Mustard
- Spaghetti & Red Sauce Stack
- Flavors Required: Pizza, LOUD Super Cheesy Italian, LOUD Mighty Margherita Pizza
- Wing Night Stack
- Flavors Required: Buffalo Ranch, BBQ, Ranch
- Potatoes Au Gratin Stack
- Flavors Required: Loaded Baked Potato, Cheddar & Sour Cream, Cheddar Cheese
- Quesadilla Stack
- Flavors Required: Fiery Chili Lime, Spicy Queso, Salsa Fiesta
- Carolina BBQ Stack
- Flavors Required: Salt & Vinegar, Jalapeño, BBQ
Located in Times Square on the corner of 41st Street and Broadway at 1450 North Broadway, the Pringles Stack Shack will allow fans to recreate classic and unique dishes in crisp form, as well as their own individual flavor combinations. The only limit to the flavors they can create is their imagination.
From robust stacking inspirations and DIY stacking creation stations, to personalized to-go flavor stacks, the Pringles Stack Shack is designed to tantalize the senses with layers of flavor. To experience the Pringles Stack Shack, be sure to pop in on opening day between Oct. 18 from 3p.m. – 5p.m. The Pringles Stack Shack is also open between 11a.m. and 7p.m. EDT Oct. 19 – Oct. 20. It's full of flavor fun and won't be around for long!
For more information, follow @Pringles on Twitter and Instagram and check out Facebook.com/Pringles with the hashtag #PringlesStack. You can also keep up with our resident flavor expert, Adam Richman, by following him on Twitter, Instagram and Facebook.
About Kellogg Company
At Kellogg Company (NYSE: K), we strive to make foods people love. This includes our beloved brands – Kellogg's®, Keebler®, Special K®, Pringles®, Kellogg's Frosted Flakes®, Pop-Tarts®, Kellogg's Corn Flakes®, Rice Krispies®, Cheez-It®, Eggo®, Mini-Wheats® and more – that nourish families so they can flourish and thrive. With 2016 sales of $13 billion and more than 1,600 foods, Kellogg is the world's leading cereal company; second largest producer of crackers and savory snacks; and a leading North American frozen foods company. And we're a company with a heart and soul, committing to help create 3 billion Better Days by 2025 through our Breakfasts for Better Days global purpose platform. To learn more, visit www.KelloggCompany.com or www.OpenforBreakfast.com and follow us on Twitter @KelloggCompany, YouTube and on our Social K corporate blog.
About Adam Richman
Adam Richman, TV personality, culinary traveler, cook and author, was born and raised in Brooklyn, New York. With the diverse culinary mecca of New York City at his fingertips, Adam's love affair with and intense interest in food and food culture developed at an early age. Though originally he was most widely known as the host of Travel Channel's "Man V. Food," Adam's resume has since expanded to include host and co-executive producer of five titles across Travel Channel ("Man V. Food Nation," "Adam Richman's Best Sandwich in America," "Fandemonium," "Carnivore Chronicles" and "Secret Eats") and host of NBC's "Food Fighters." In addition to being a frequent contributor to NBC's "The TODAY Show," he is also an author of two books (America the Edible, Straight up Tasty) and his production company, County of Kings, co-created and co-executive produced "BBQ Champ," a wildly popular competition series, for ITV in the UK. A Yale graduate, Adam speaks four languages and has traveled the globe – visiting 13 countries alone for season two of "Secret Eats with Adam Richman" – on his quest to highlight local food culture on a national stage and uncover the world's hidden edible treasures.
SOURCE Kellogg Company
For further information: Bill Theis, Bill.Theis@Krispr.com, (312) 929-8235, Kellogg Company Media Hotline, Media.Hotline@Kellogg.com, 269-961-3799