Pringles® Gets Loud With New, Bold Line-Up
Five new crisps layered with flavor to shake up your snack routine
Jan 10, 2017
BATTLE CREEK, Mich., Jan. 10, 2017 /PRNewswire/ -- Everyone knows that Pringles® majors in flavor, and now, the snackable crisps are introducing a bold, new line-up – Pringles LOUD. The crunchy corn- and grain & veggie-based crisps are layered with flavor, and available in five mouthwatering varieties.
- Fiery Chili Lime: The corn crisps will blast your taste buds with spicy tomato flavor, splash some lime and finish with a delicious heat.
- Mighty Margherita Pizza: This grain & veggie crisp is layered with the classic ingredients of the popular pizza – tomato, basil and mozzarella – inspired by the colors of the Italian flag.
- Salsa Fiesta: In Spanish, "salsa" means "sauce, and "fiesta" means "feast" – which traditionally involves a celebration. So, these corn-based Pringles are a saucy celebration in your mouth.
- Spicy Queso: Who doesn't love delicious, melty cheese and peppers with corn crisps? Enough said.
- Super Cheesy Italian: The main ingredient in any Italian dish – aside from parmesan and herbs – is enjoying the meal with friends and family. Grab a can of these new grain & veggie Pringles and invite everyone you know to dig in.
"We're excited to introduce Pringles LOUD to all the snack rebels out there," said Kurt Simon, director of marketing for Pringles. "Fans craving a little food adventure are sure to love the LOUD crunch and flavor."
The Pringles LOUD line-up got a makeover from can to hand – revealing sleek, black packaging, five delicious tastes and two crunchy textures – which snack fans can find at retailers nationwide starting January 2017.
Check out Pringles.com for more information on the new LOUD line-up.
- Click to Tweet: New @Pringles LOUD line-up brings five, bold new flavors to spice up snack time – good luck choosing which to try first.
- Click to Tweet: .@Pringles launches LOUD line – crunchy crisps layered with bold flavor that will blow your mind. Your taste buds have been warned.
About Kellogg Company
At Kellogg Company (NYSE: K), we strive to make foods people love. This includes our beloved brands – Kellogg's®, Keebler®, Special K®, Pringles®, Kellogg's Frosted Flakes®, Pop-Tarts®, Kellogg's Corn Flakes®, Rice Krispies®, Cheez-It®, Eggo®, Mini-Wheats® and more – that nourish families so they can flourish and thrive. With 2015 sales of $13.5 billion and more than 1,600 foods, Kellogg is the world's leading cereal company; second largest producer of cookies, crackers and savory snacks; and a leading North American frozen foods company. Through our Breakfasts for Better Days™ global hunger initiative, we've provided more than 1.4 billion servings of cereal and snacks to children and families in need around the world. To learn more, visit www.kelloggcompany.com or follow us on Twitter @KelloggCompany, YouTube and on Social K.
SOURCE Kellogg Company
For further information: Bill Theis, Bill.Theis@krispr.com, 312-233-1203; or Kellogg Company Media Hotline, email@example.com, 269-961-3799