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Jun 15, 2017
Partnerships with Neff Headwear, State Bicycle Co. and Timbuk2 encourage fans to do "Whatever Froots Your Loops" all summer long

Kellogg's® Froot Loops®, a brand known for its colorful adventures, is now encouraging fans to do what they love with its first new campaign in 50 years, "Whatever Froots Your Loops." To bring...

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May 17, 2017
Jolly Rancher Cherry, Green Apple and Watermelon flavors get toasty with Pop-Tarts

This summer, Pop-Tarts® and Jolly Rancher® are teaming up to debut the first-ever candy-inspired Pop-Tarts flavors, including Frosted Cherry, Frosted Green Apple and Frosted Watermelon. "We know...

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Apr 3, 2017
Three-year extension with IMG College highlighted by addition of football portfolio, 10 new school relationships

Kellogg Company today announced a three-year extension of its collegiate multimedia rights partnership with IMG and the addition of 10 schools to its growing marketing portfolio. The agreement...

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